[Projectleiding] Draft: Ticketpricing @ MCH2021

[Julius]

Hi Attilla,

I personally think to drop the 310 and just make it 295 (ccc camp 
price), 315 (break-even point) and 360 (if we want to cover unforseen).

Also I think we should mention that our main income comes from 
ticketsales + ifcat equity, and that the calculations do not take 
subsidies into account.

Greetings,

Julius

On 31-10-2020 17:50, Attilla de Groot via Projectleiding wrote:
> How about this:
>
> ==================
> Hi All,
>
> As you have been able to read in our blog around the Covid19 
> situation, we have the intention to start the ticket sales in 
> December. As for every event, the ticket price and procedures have 
> been a hot topic for discussion. To keep this as open as possible, we 
> would like to get input from the orga (and other interested people) on 
> the ticket pricing. This is also an agenda item on the orga meeting on 
> Saturday, but we’re sure that this will be a heavily discussed topic 
> on the mailinglist as well.
>
> I have added three screenshots of the highlevel budget part with a 
> different ticket pricing to show what this does to the 
> income/expenses. The total expected expenses (including 20% 
> unforeseen) are a bit over 1.2 million euros. This is based on the 
> expenses from previous events with an expected increase and costs 
> that we already know (e.g the terrain). Assuming we can organise the 
> event due to Covid19, there will be additional costs due to the 
> situation (e.g the insurance price is 2x).
>
> Current thoughts with the ticket sales procedure is as follows:
> - Start the sales with price x (and some additional 
> supporter/bussiness tickets)
> - Increase the price over time (e.g early bird is less than one 10 
> days for the event with increases on fixed dates)
> - As usual have the possibility to make special arrangements for 
> attendees that need help with this
> - Have all possible “extra” things in the ticketshop on day 1.
>
> The big question here is: “What should the ticket price be?”. As you 
> can see from the screenshots, an avarage ticket price (e.g a child 
> ticket will be cheaper) of 290 euro with 3200 visitors is needed to be 
> barely cashflow positive, but this will leave very little room for 
> unforeseen costs. Given the board of IFCAT is personally liable for 
> this, we need to come up with a ticket price higher than this.
>
> The other screenshots show a options with a higher price up until 
> pretty much 0 risk (there is always a risk when organizing an event 
> like this). Obviously we like having no risk at all, but we need to 
> find a balance between 0 and “too much”. We hope that the community 
> can give their opinion on this topic. Feel free to respond on the 
> mailinglist or during the Orga mumble on Saturday.
>
> Thanks in advance!
>
>
> Met vriendelijke groeten / Best regards,
> Attilla de Groot | +31 6 45788080
> Treasurer IFCAT | Project lead MCH2021
>
> <images here>
>
>> On 31 Oct 2020, at 17:26, Niels Hatzmann <niels at vm25.nl 
>> <mailto:niels at vm25.nl>> wrote:
>>
>> Hi,
>>
>> I would add at least one example where you have a normal result 
>> instead of a loss. And one example where the number of visitors is 
>> considerably lower.
>>
>> Just to be fair and honest to yourself.
>>
>> cheers,
>>
>> Niels
>>
>>> On 31 Oct 2020, at 17:15, Attilla de Groot via Projectleiding 
>>> <projectleiding at lists.ifcat.org 
>>> <mailto:projectleiding at lists.ifcat.org>> wrote:
>>>
>>> This is the e-mail that I would like to send out to the orga-list. 
>>> Let me know what you think on this.
>>>
>>> ======================
>>> Hi All,
>>>
>>> As you have been able to read in our blog around the Covid19 
>>> situation, we have the intention to start the ticket sales in 
>>> December. As for every event, the ticket price and procedures have 
>>> been a hot topic for discussion. To keep this as open as possible, 
>>> we would like to get input from the orga (and other 
>>> interested people) on the ticket pricing. This is also an agenda 
>>> item on the orga meeting on Saturday, but we’re sure that this will 
>>> be a heavily discussed topic on the mailinglist as well.
>>>
>>> I have added three screenshots of the highlevel budget part with a 
>>> different ticket pricing to show what this does to the 
>>> income/expenses. The total expected expenses (including 20% 
>>> unforeseen) are a bit over 1.2 million euros. This is based on the 
>>> expenses from previous events with an expected increase and 
>>> costs that we already know (e.g the terrain). Assuming we can 
>>> organise the event due to Covid19, there will be additional costs 
>>> due to the situation (e.g the insurance price is 2x).
>>>
>>> Current thoughts with the ticket sales procedure is as follows:
>>> - Start the sales with price x (and some additional 
>>> supporter/bussiness tickets)
>>> - Increase the price over time (e.g early bird is less than one 10 
>>> days for the event)
>>> - As usual have the possibility to make special arrangements for 
>>> attendees that need help with this
>>>
>>> The big question here is: “What should the ticket price be?”. As you 
>>> can see from the screenshots, an avarage ticket price (e.g a child 
>>> ticket will be cheaper) of 290 euro with 3200 visitors is needed to 
>>> be barely cashflow positive, but this will leave very little room 
>>> for unforeseen costs. Given the board of IFCAT is personally liable 
>>> for this, we need to come up with a ticket price higher than this. 
>>> The other screenshots show an option with a higher price.
>>>
>>> We hope that the community can give their opinion on this topic. 
>>> Feel free to respond on the mailinglist or during the Orga mumble on 
>>> Saturday. Thanks in advance!
>>>
>>>
>>>
>>> Met vriendelijke groeten / Best regards,
>>> Attilla de Groot | +31 6 45788080
>>> Treasurer IFCAT | Project lead MCH2021
>>>
>>> <mch2021-price1.png><mch2021-price3.png><mch2021-price2.png>
>>>
>>> _______________________________________________
>>> Projectleiding mailing list
>>> Projectleiding at lists.ifcat.org <mailto:Projectleiding at lists.ifcat.org>
>>> https://lists.ifcat.org/mailman/listinfo/projectleiding
>>
>>
>> -- 
>> Niels Hatzmann
>>
>> email: niels at vm25.nl <mailto:niels at vm25.nl>
>> voice - sms - signal: +31 (0)6 22937109
>>
>>
>>
>>
>>
>
>
> _______________________________________________
> Projectleiding mailing list
> Projectleiding at lists.ifcat.org
> https://lists.ifcat.org/mailman/listinfo/projectleiding

-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://lists.ifcat.org/pipermail/projectleiding/attachments/20201101/8c3fbabe/attachment.html>